Monday, December 29, 2008

Figuring out Your WHY

By Rob Walcher

How do you Fair in the 9th Inning, Down by 3 Runs?

How does it happen that some people cave in at the first sign of a challenge, and others bounce back and keep on going in spite of apparent failures? Did those who bounce back swallow some magic battery and turn into the quintessential Energizer Bunny?

The true answer is that those who don't have enough fight left in them to stay in the fight, didn't have a good enough reason to be in the fight in the first place. Did you catch that? In other words, their why wasn't big enough.

The players in the game of life who come to bat expecting the home run, even when they are down and out are dramatically able to visualize their "why" or their reason for doing things in every circumstance. They are committed to their purpose and whether that purpose is to win a baseball game or make a million dollars.nothing is worth giving it up!

Start to Empower Your Reason

Your why will be the central, compelling reason for you to devote yourself and your time and energy to your business endeavor. Therefore, if you have not yet connected to your why you will never have enough grit, courage and determination to keep going.

If you are moving in a new direction and are all excited about the possibilities then you are probably dissatisfied with your current state of affair. If money and vacations are what you covet and you are determined to make things happen to do so your efforts may eventually stall out.

If that is the extent of your "why" (the reason why you will set about to change your life) it's probably not strong enough to sustain you in the tough times. There's nothing wrong with wanting "things." Everyone does. But things get old and soon you're weary of them. As to leisure time, that also gets old. What do you want to do with your leisure time? That's where your why comes into play. There must be a strong sense of purpose.

Consider the phenomena regarding those who retire and suddenly experience progressive illness and early death? Research has shown that employees who retire at age 55 have almost double the mortality risk of those who continued working into their 60s. It's because they lost their sense of purpose for living.

Roller Coaster Actions

There is high probability that you have started and stopped other internet, home based, marketing and or direct sales businesses in the past and have run out of steam. You may have started out strong but when time went on you lost your stamina. If this is you than it is obvious that your "why" or your compelling reason to continue was not big enough for you to manifest your dreams into reality.

Perhaps it was in an area such as a home-based business (of any type), network marketing, internet marketing, internet businesses, direct sales and or other online money-making programs. And your actions toward them more resemble a roller coaster ride than an out and out fight to win.

If your why isn't big enough to drive you to do something significant with your life, then you probably won't! You may start, but you seldom finish.

Watch for the Signs

Below is a list of possible signs that your why may not be strong enough:

procrastination embarrassment self-doubt indecisiveness confusion fear of making mistakes fear of failure apathy all talk; no action inconsistent in actions

Jim Rohn says it best.

"When you know what you want, and want it bad enough, you will find a way to get it."

That's an apt description of having a big why.

Excuses Fade Away

Making excuses is another way of not taking responsibility for your actions and thoughts. Starting today keep a journal of all the meaningful changes you want to see in your life. Include the small and the large changes and use this self written guide as motivation. As you connect to your reasons you will no longer be able to make excuses for yourself and your actions and will take the responsibility to making your dreams come true.

Spending some time writing affirmations that reinforce your reasons (your why) for wanting to make major changes in your life is the first step to strengthening your why. Once you can see, feel, taste and touch a connection between your intention and the reason you have the intention you will no longer except excuses or give in to doubt. - 15465

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